I am ashamed to admit it, but I have embraced the Darkness, and decided to add a Pop-Up to my Home Page. I know they’re not always the most popular, but I realised that I have been getting a few people message me about how they went to my blog, liked it, read a few articles, and then LEFT, unsubscribed.
Perhaps they think it’s lame, or they don’t need ANOTHER newsletter clogging their inbox, but it also may be because I don’t make it easy to subscribe. There is a CAPTCHA, you have to navigate to the Subscribe Page, the UX is horrible, and then you have to answer the confirmation email. Hardly straightforward.
I might not see any uptick, and fair enough. If that’s the case, the Pop Up goes, and I’ll try and think of something else to get the punters lining up.
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